Archive for the ‘Customer Service’ Category

Telling the truth – a killer strategy?

Telling the truth might just be a Killer marketing strategy

Who is fit to lead your brand?

Are either Advertising agencies or digital agencies fit to be trusted with the brand, or is a new approach needed?

Online stores still need to give service.

Local online store Kalahari.net fails in service delivery compared to service culture of Zappos.com

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• Walter Pike

  
  
  Walter Pike is the founder and leader of
  PiKE | The New Marketing Agency
  
  He is also the founder and Director of the Digital Marketing Academy and was the Head of Faculty: Marketing and Advertising at the AAA School of Advertising in Johannesburg, South Africa.
  
  
  
  

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  • Telling the truth – a killer strategy?
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