Archive for the ‘Customer Service’ Category

Cell C and Noahgate. Some lessons.

Cell C has launched an ‘Astroturfing’ campaign – some of my thoughts about it.

Posted on August 9, 2010 at 1:31 pm by Walter Pike · Permalink · View Comments
In: Advertising, Customer Service, Marketing, social media · Tagged with: Astro turfing, Cell C, Cell Phone, South Africa, Trevor Noah

Telling the truth – a killer strategy?

Telling the truth might just be a Killer marketing strategy

Posted on January 18, 2010 at 11:06 pm by Walter Pike · Permalink · View Comments
In: Advertising, Customer Service, Marketing, Uncategorized, social media · Tagged with: Advertising, Advertising Age, Business and Economy, dominos, Marketing, South Africa

Who is fit to lead your brand?

Are either Advertising agencies or digital agencies fit to be trusted with the brand, or is a new approach needed?

Posted on January 13, 2010 at 10:00 pm by Walter Pike · Permalink · View Comments
In: Customer Service, Uncategorized, viral · Tagged with: Advertising, Advertising Agency, Marketing, Marketing and Advertising, pike, social media

Online stores still need to give service.

Local online store Kalahari.net fails in service delivery compared to service culture of Zappos.com

Posted on December 22, 2009 at 7:00 pm by Walter Pike · Permalink · View Comments
In: Customer Service · Tagged with: Amazon.com, Customer Service, Kalahari.net, service, Zappos.com