About

Walter

Walter Pike

Marketing Maven, Advertising and social media thought leader.

My market are visionary strategic managers, CEO’s and Marketing Directors of growing medium business and aggressive second tier corporates. The ones led by forward thinking, growth orientated thinkers who are prepared to ‘go get’ a competitive edge.

I advise on Social Media.

I am the Head of Faculty of Marketing and Advertising at the aaa school of advertising in Johannesburg and run a consulting operation called PiKE

Because I have been an entrepreneur for many years I have a passion for enterprise development. In this space I deal with growth orientated, ambitious, energetic and “nice” people who pay their bills.

MY VALUE PROPOSITION

As a marketer with solid experience in both large corporate and the top advertising agencies I offer a range of services:

  • Social Media – I am a thought leader in social media, and have an international resource base to draw upon to execute social media campaigns
  • Marketing Plans
  • Advertising Plans
  • Strategy Planning
  • Ad agency management
  • Customer Innovation
  • CUSTOMER INTIMACY

    I conceptualised Customer Intimacy, a social media enabled brand building and customer service campaign that delivers customer relationships built on TRUST, TRANSPARENCY, and TALKING. It is a holistic program which empowers employee brand advocates and sets up conversations and engages customers.

    PUBLIC SPEAKING

    I offer the following keynote talks:

  • Switched On. Marketing and advertising in an always on world.
  • The Seven Secrets of marketing.
  • Empowering employees using social media.
  • Conversations with Customers – Getting to customer intimacy.
  • To watch my interview on SABC TV News
    To watch my interview on CNBC News;

    SPECIALTIES

    Social Media, Marketing, Advertising, Writing, Speaking, Facilitation, Consulting.

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